https://entrackr.com/2024/08/velocity-launches-rs-400-cr-festive-season-fund-for-d2c-brands/
This financing will support brands and sellers on major e-commerce platforms (such as Amazon, Flipkart, Myntra and Shopify) and new-age quick commerce platforms (like Blinkit, Instamart, Zepto) in enhancing their product assortment, accelerating delivery timelines, and capitalize on emerging trends such as premiumization
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